5 On-Page Optimization Techniques for Good Ranking in 2018

SEO abbreviation Search Engine Optimization, is the process of visible your SERP (website ranking)results in Search Engine like Google. In SEO there are two types

On-page optimization
Off-page optimization

Our article says about On-page optimization. I want share good On-page trends and techniques you will implement these techniques. It helps to grow your organic results and more views come to your website. It is nothing but on site optimization.

If you want ranking on first page of search results, you must do On site optimize. It is easily get the target keywords and bring to targeted visitors on your website.

Let see 5 On-Page techniques for good ranking in 2018 you should keep in mind while optimize your website

1. Meta Tags(Title & Description)
2. Heading Tags
3. Alt Images
4. Keyword Density
5.URL Structure


1. Meta Tags (Title & Description)

Do you want more attractive and well optimized title? You must following some criteria

• Keep the title length under 65 characters
• Includes main keywords of your webpage
• Don't repeat same keyword again & again
• Each page should be unique that make user understand
• Highlighted with Bold, or Italics

Example:

Exact Keyword | Long tail Keyword |Domain Name

Description tells about the webpage, each page must have unique, up to 150 to 160 characters available. Which include relevant exact keyword for your content it is highlighted with bold, or underline. This description has relevant content.

2. Heading Tags

Heading tag also known as body Tag (H1, H2, H3, H4, etc..). when write content you make it easy to read for people. H1 tags are restrained for your main page title with sub headings, like h2, h3 and etc. This will help to search engine understand easily. You must provided keyword with heading tag H1. It is used to crawlers to differentiate.

3. Alt Image Tag

Search engine not crawl images only text, so that you can put image with text that is called as Alt tag. All uploaded images have titles, including relevant keywords, that can help people search your website when searching on Google Images. If you optimized images for SEO you should include description and Alt text. You must compress your images because large images slow down the speed of your site. It can increase user engagement.

4. Keyword Density

Relevant Keyword is most important for SEO, Search engine easy to understand what your content say is about. If keyword repats again and again search engine will banned or spam your website. So that doesn’t stuff your keywords. Keep your keyword density around 1.7% and use LSI (latent Semantic Indexing) keywords. This exact phrases available in the first paragraph of webpage. You can also highlight and bold.

5. URL Structure

The URL structure is an most important part of On-page SEO Strategy.  Keep must your URLs has user friendly which make better crawling experience to users. Include your target keywords and well optimized.

URLs focus on

• URLs should be unique for each page
• It has short and smart
• Don't use any special words in URLs like (?, }, _, + )
• URLs contain Hyphen, alphabets and words
• It should lees than 250 characters length

Bad URL is

http://www.digitalmarketingblog.com/q?176

http://www.digitalmarketingblog.com/seotips/or

http://www.digitalmarketingblog.com/seo_tips

Good URL is

http://www.digitalmarketingblog.com/seotips.php

http://www.digitalmarketingblog.com/seotips.html

http://www.digitalmarketingblog.com/seo/tips

http://www.digitalmarketingblog.com/seo-tips/

These 5 On Page Techniques will improve your user experience and attractive more visitors come to your website

Top 6 SEO Trends and Techniques to Focus on 2018

Top 6 SEO Trends and Techniques to Focus on 2018

1. Meta Title and Description
2. Meaningful Content
3. Link Building
4. Mobile Optimization & responsive Website
5. Social Media Presence
6. Voice Search

Meta Title and Description

Once you created a website you must focus on Search Engine Optimization. In SEO Meta title and description is main part of your successfulbusiness. Without Meta tag you can't success. It helps to improve your brand quality, website ranking on search engine like Google, Yahoo, Bing and more. Keep must every page should be proper with good Meta title and description.

Meta title length should be 50 to 60 characters, because Google not appear after 60 characters. you must focus exact phrase(keyword)in title. It should be unique.

Meta description length should be 150 to 165 characters, this will telling about your page. If you give useful information user will come your website.

Example:

2. Meaningful Content

In current days no one is reading unnecessary and lengthy content. We must think user point, if user will come to your websites; there is no informative content, what happened user will exit from your website. So content is the main part of your website or webpage.

• You must focus on
• Content should be very short, informative and meaningful
• You regularly update your website with fresh and update relevant content. It helps to attract more traffic and visitors.

3. Link Building

Link building is a important part for a website in SEO. It can help to improve organic traffic your SERP (Search engine ranking page) result in search engine. You must build top quality links with high domain authority and page authority. There are many submission available like Image, Video, PPT sharing, Blogger, Info-graphics and more. This is not only improving your SEO, it can increase your visitor’s viewership.

Backlinks, internal links & external links these are all comes under Link Building, You concentrate on Images and Video, because if you use images or videos you will get more engaged users. Upload popularity website such as Pinterest, Imgur, Photobucket, Tumblr & Flickr. Which help make your page popular at any time.

4. Mobile Optimization & responsive Website

In today’s many persons are using Smart phone, IPhone & Android, Your website must optimize on Mobile & responsive, this has increased your traffic and SERP ranking higher than search from desktop. When create a website it definitely has SEO user-friendly, then only you will get targeted customers. Google expect only good responsive theme or template. Mobile friendly website is able to seen mobile phone, Tablets or Desktop easily.

Mobile Optimization includes site structure, page speed, and more to make good mobile visitors.

If your website done already you add some additional things such as

Page Speed,  Add CSS,  Javasript & images. Which help Google understand if your website responsive or not.

5. Social Media Presence

Social Media is one of the biggest platforms at every time. This will make for brand promotion, attractive visitors as well as higher SEO ranking. There are 3 or 4billion users used social media like Facebook, Twitter, Google Plus and more. You will post regularly and frequently. Do you want Grow your business through Social media marketing?

6. Voice Search

 Voice Search is latest trend in SEO field. It is developed by Siri, Cortana, and Google Voice Assistant. It’s available at any mobile. You don't want type anything, once opened voice search in your mobile, speak anything will appear in Google. Ask any question will get instant answers without use fingers.

 Theses 6 SEO trends will improve your more traffic and achieved targeted customers

8 Tips will Grow Your Business Using Social Media Marketing

In today's market, social media plays a major role in the world so if you want to grow your business and your brands, social media are the best way for that. The social media activities are the best one of the startup companies. Through my experience, following eight tips will help in your company growth.

Be Consistent

It will describes about the how you are using your social media. Keep in mind, how frequently you are posting a post and a message. It will useful for the success in the world market. You must post a post weekly twice or thrice. So the views can easily attract on your business.

Use of Social Networks

Social networks are another important one because nowadays people using more social networks so posting a post on social networks will reach more number of people and many chances to visit to our website and the traffic will automatically increase. So, regularly maintaining in the big social media like Facebook, Twitter, LinkedIn, Instagram is a necessary one.

Format Content Optimize

The main point of posting a post in the social media to make a traffic, so there is a different format of posting styles in the social media. Because you have so many followers in the social media if they see your post in all your media that may affect your post. so there are a so many different styles of post based on the social media for example in twitter short content is enough, you need only photos to post in Instagram, in Facebook videos and memes are enough and in the LinkedIn long post is important.

Pushing Networks

There are some other networks that are very useful than others. You find that networks and post on that network that will really very useful to the business growth and increases the customers. If you found that type of specific networks that can definitely give you an advantage and opportunity.

Content Alignment

If you want to strong in social media presence, first you want to get more likes and followers to the post. That can be achieved by post a content in correct alignment and content delivery. Your content should be sharp to the views.

Some Content is won't be Popular ,but we should post

There is a some content that cannot make a likes and share, but it will help you in some other way in the future, so don't hesitate to post that type of content. Because that will make a strong foundation for our company.

Balance Popularity and Business

Your professional social media site describes about your business, through that you will get an attention in the world market. You may post your popularity and fun post in the media it will increase the eagerness of the viewers to visit your website and boost the reputation of your business in the world market.

Amplify of Social Media

You are going to have marketing and business plan outside the social media activities. After all successful marketing plan is varied and robust. social media adds a more successful growth to the business.


4 Main Factors will Improve Your Website & Organic Traffic 

The Four Effective SEO Strategy 2017 to Helps to Improve Your Website Traffic

There are four elements of SEO strategy available here, that consider are:

1. Technical SEO
2. On Page SEO
3. Off Page SEO
4. Content

1. Technical SEO

Technical SEO will appear a little intimidating, but really, what we tend to square measure talking regarding is guaranteeing that a pursuit engine will scan your content and explore your web site. A lot of this can be taken care of by the content management system you employ, and tools like Screaming Frog and Deep Crawl will explore your web site and highlight technical issues.
The main part is how content can be crawled and indexed

The main areas to think about here are:

Crawl: will a pursuit engine explore your site?
Index:  Is it clear that pages the search engine ought to index and return?
Mobile: will your web site accept for mobile users?
Speed: quick page load Times Square measure a vital think about keeping your guests happy.
Tech. square measure you victimization search engine-friendly technical school or CMS for your website?
Hierarchy. However is your content structured on your website?

If you're a tiny low business victimization Word Press for your web site, technical SEO ought to be one thing you'll be able to check your list pretty quickly. If you have got an outsized, tailor-made web site with ample pages, then technical SEO becomes way more vital.

Much of what's thought of “technical SEO” here is really a part of your web site style and development. The trick is to make sure your developer understands the interaction between web site style, development and SEO and the way to create a blisteringly quick and mobile-optimized web site.

2. On Page SEO

Your web site ought to be optimized as a full and at a personal page level. There’s some crossover here from your technical SEO, and you would like to begin with a well-structured content hierarchy for your website.

Assuming you've got a well-structured website, applying smart improvement is once more comparatively easy. The most areas to specialize in here are:

Keyword Analysis: It is the best part of SEO.  If you target your correct keywords, it helps to improve your SERP results.

Structured URLs:  Every URL is straightforward and short.  Focus keyword in URLs & Don’t use unnecessary special words.

Page Title:  Title should be very unique and strong. Use keywords naturally among the page title.
Meta Description: Description should be 160 to 170 char length. It will appear in the Google.  This will helps to increase your results.

Content Improvement: Use keywords and variations in your page copy. Don’t put low content.
Good User Experience (UX): Guarantee your website may be a joy to use and navigate.
Strong call to action: create it simple for your users to understand what to try to next.
Structured Markup: Show your products and services in search engine It helps to improve your website traffic.

When optimizing your website, take time to contemplate your customers. If you're a neighborhood business, then native SEO is additional necessary, and your address and placement become crucial improvement points.

With solid technical SEO in situ, layering your on-page improvement is simple. Use tools like Screaming Frog to crawl and establish weaknesses and methodically work your pages.

3. Off Page SEO

The off page SEO helps to improve your SERP results in Search engine. There are many submissions like Video sharing, PPT documentation, Image sharing, Blog, Web2.0, Q &A submissions, blog comment, info-graphic, and competitor analysis finally social media & social bookmarking, that will get more back-links and Alexa rank.

Eventually, all SEO rivers run to the present one spot: authority building. Building your authority, in massive half, involves link building. Links are still a vital part to developing sturdy organic rankings; but, links is the toughest a part of SEO to induce right.

It extremely is very important here to induce your link philosophy dialed in before you begin, as this could really build or break your link-building efforts. Whereas link building may be a deep topic that we have a tendency to can’t cowl comprehensive here, if you'll be able to a minimum of develop a positive link-building philosophy, you're already prior the bulk of your competition.

Wikipedia has numerous links; nevertheless I’m pretty certain they need ne'er done any link building. This is often as a result of they need reams of helpful content that gets joined. These are real, natural links that enrich the linking page, offer additional context and function the important animal tissue of this hyperlinked world we have a tendency to sleep in. This kind of natural link ought to be the backbone of your link-building efforts.

5. Content

Content is king. That’s the old saying, right? It’s true in a very approach. Your website is basically simply a wrapper for your content. Your content tells prospects what you are doing, wherever you are doing it, WHO you have got done it for, and why somebody ought to use your business. And if you’re good, your content ought to additionally transcend these obvious brochure-type parts and facilitate your prospective customers attain their goals.

It should be very strong, focus long tail keywords, give as a paragraph and put internal links to keyword. Don’t stuff many keywords. This will helps to giving ROI and brand quality.
It’s extremely necessary to comprehend that SEO is vital for all of those forms of content, however it's typically solely extremely thought of for service-type content. SEO is usually forgotten once it involves quality content like reviews, testimonials and case studies.

As an easy example, I recently restored a Victorian-era house within the UK, and throughout the method, i used to be longing for numerous professionals that might demonstrate relevant expertise. during this case, having a well-optimized case study showing renovation work on an analogous house within the native space would function nice long-tail SEO content — it additionally dead demonstrates that the contractor will do the work, that dead illustrates their quality..
Ensure you optimize all of your promoting content, together with case studies, portfolio entries and testimonials — not simply the apparent service pages.